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Axel Holmqvist
Axel Holmqvist
19 feb 2025
Kevin Kimaryo
Kevin Kimaryo
19 feb 2025

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Homepal vs. Traditional BI Solutions: A Deep Dive into the Process and Benefits

When real estate companies want to turn data into valuable insights, they often face two main options: building their own Business Intelligence (BI) solution or using a ready-made solution like Homepal. But what exactly sets these two approaches apart? In this article, we’ll walk through the different steps of the BI process and compare how Homepal differs from a general BI solution, such as a Data Warehouse combined with Power BI.

The BI Process – From Data to Insights

A traditional BI solution consists of several steps to generate business value. Here’s an overview:

  1. Requirement Gathering & Needs Assessment
    The first step is to identify business needs and key performance indicators (KPIs). It also involves determining the necessary data sources and structuring the data for meaningful insights.

  2. Data Integration
    This step includes technical integration with various systems (e.g., APIs, databases, files) and ensuring data quality and security.

  3. Data Modeling & Transformation
    Raw data is translated into a BI-optimized structure, such as a Star Schema model. Aggregation, calculations, and normalization of data also take place here.

  4. Visualization & Analysis
    Dashboards and interactive reports are built, defining key metrics and filters for users. The goal is to ensure insights can be used for decision-making.

  5. Operations & Maintenance
    Continuous monitoring ensures performance and data quality while optimizing the data model when necessary.

  6. User Activation & Rollout
    To ensure effective use of the BI solution, training, onboarding, and tracking user engagement are essential to drive adoption and continuous improvement.

  7. Changes & Further Development
    Suddenly, the end user wants to see current information in a different way or start looking at something new. This step involves adapting data models, reports, and dashboards based on the new requirements – and perhaps expanding data sources.

Homepal – A Simplified BI Solution for the Real Estate Industry

So how does Homepal differ from a traditional BI solution? Let’s compare the specific steps in the BI process:

BI Step

Data Warehouse + Power BI

Homepal

Requirement Gathering & Needs Assessment

Requires extensive analysis & strategy

Predefined KPIs and dashboards tailored for real estate

Data Integration

Requires ETL pipelines, APIs, and a data warehouse

Automated integrations with real estate systems and other industry-specific data sources

Data Modeling & Transformation

Requires SQL experts, schema management & performance optimization

Optimized data model – ready to use

Visualization & Analysis

Requires BI experts to build reports

Prebuilt dashboards and self-service analytics

Operations & Maintenance

Requires technical maintenance and scaling

Fully managed by Homepal – minimal maintenance

User Activation & Rollout

Requires internal resources for training and adoption

Homepal provides tools for tracking usage and adoption support

Changes & Further Development

Often requires redoing all the former steps

Our data model is designed to allow quick updates, and our intuitive interface makes it easy for users to make changes themselves

The Benefits of Homepal

Fast Implementation and Time-to-Value

With Homepal, you get a ready-to-use solution that can be deployed quickly. Preconfigured integrations with real estate systems and data sources eliminate the need to build and maintain ETL processes manually. Unlike traditional BI solutions, where setting up a data warehouse and modeling data from scratch can take months, Homepal delivers business value much faster.

User-Friendly and Accessible

Homepal is designed to be intuitive, even for users without BI expertise. Prebuilt dashboards and industry-specific KPIs allow users to generate insights without needing SQL or data modeling skills. In contrast, Data Warehouse + Power BI often requires BI experts to build and maintain dashboards.

Automation and Minimal Maintenance

With Homepal, data collection and updates happen automatically, reducing the need for technical maintenance. You don’t have to manage ETL pipelines or database maintenance, which can otherwise be time-consuming and complex.

Lower Total Cost of Ownership (TCO)

Homepal offers a predictable monthly cost that includes hosting, integrations, and updates. This eliminates the hidden costs associated with a Data Warehouse setup, which may require additional expenses for storage, ETL tools, licenses, and consultants.

When Should You Choose Homepal?

Homepal is the best choice if you want fast time-to-value without building your own data platform, if you want to minimize technical maintenance, and if you need prebuilt dashboards and KPIs tailored for the real estate industry. It’s also a great option if you want to keep costs low and avoid expensive BI consultants.

When Should You Choose Data Warehouse + Power BI?

If you have highly specific analytical needs that require customized data modeling, or if you already have an internal BI team capable of managing a data warehouse and ETL processes, a traditional BI solution with Data Warehouse + Power BI might be the right choice.


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